So you’re in the market for a shiny new piece of software to help you to rank?
Well hopefully in this HitTail SEO Software Review, I will be able to convince you that it is actually a seriously useful tool that will be able to wring out some extra traffic from existing posts, pages & articles, thus making your wallet even bigger!
There are a few great tools out there to find some really great Long Tail Keywords, but there are none like Hittail, apart from incredibility expensive services like Ahfres etc that can actually find keywords that you are ranking for.
Why is this important?
Because if you can find some extra keywords in an existing post that you didn’t even know you were ranking for, you can potentially slot in those keywords naturally and boost your organic traffic even further!
Review of: HitTail
Use: Finding extra keywords to boost traffic to existing posts
Recommends some really great keywords related to your post that you might not have thought about
Gives you a nice easy to view dashboard, but has a small learning curve
Various options ranging from $9.95/month to $79.95/month
- Gives some fantastic keywords that you never have even thought of
- Set & forget - what's better than that!
- Very affordable for its smaller plans
- Easy visual interface to quickly see the best keywords
- Quick support and a series of emails & videos to help you get started
- Has an option inside the dashboard to buy SEO articles written around a certain keyword
- Only really useful if you have pretty significant traffic
- Although the interface is uncluttered, I couldn't find an option to show more than a certain amount of results at once
- Takes a bit of time to work its magic
- SEO articles look a bit pricey for the word count
So first thing’s first:
If you are jumping the gun a bit here and have read lot’s of marketing blogs about keywords but don’t even have a site yet; I highly advise that you go ahead and check my massive post about how to start a website from scratch.
OK, so now that we have established that you do indeed have a website and would like to take it to the next level, let’s get on with it!
HitTail SEO Software Review...Is It Worth It?
The bottom line for me is yes.
I decided to give this piece of software a chance and gave it a few weeks to really kick in.
I will be completely honest with you, when I first got a review copy and set it all up I was slightly disappointed. The suggestions that it recommended to me were all very obvious and were actually keywords that I was already targeting!
However, and this is a HUGE however, I decided to give it the benefit of the doubt and give it some time to work its magic.
The one reason that I did this was because of another review by the fantastic review of HitTail over at FatStacksBlog.com by Jon Dykstra who says that you should wait a little while until it starts to gather your data.
In fact, this is one of the few downsides of HitTail; they don’t give you this kind of info obviously and I think that they could do a better job in letting you know who exactly this is for and that it may take some time to analyse your data.
Anyway back to the point:
I followed Jon’s advice and left it to marinate for a couple of weeks.
I opened it back up today and low & behold, a whole raft of very interesting keywords that I had no idea I was currently ranking for!
With a nice star system 1-5, HitTail gives you a quick, visual reference about what it thinks are the best keywords you should target.
How does it work?
Very simply, when you sign up you are given a plugin to install and then you connect it with your Google Search Console (formerly Webmasters).
It then starts to analyze the average of each different section including:
- Click through rate (CTR)
- Average position
After a while of doing this, it will give you what it thinks are valuable keywords and compares them to other search results in order to give the difficulty rating, i.e. how difficult it thinks a keyword will be to rank.
One of the best things about this process, is that it is cloud based and will constantly update giving more and more results over time!
Talk about hands off!
What does the backend look like
As you can see from the dashboard, it is fairly simple, but I think it is designed this way in order to only give you exactly what you need without any extra fluff.
These suggestions are are real ones from a website of mine that currently gets a decent amount of traffic of nearly 5,000 views a month.
What should you do with this data?
Well truth is that everyone is going to be a bit different.
Hit Tail actually gives you an option to get an SEO article written around your keyword of choice, for around $19 for 400 words (at time of writing), but I will not use this option myself as I already have a fantastic group of writers that I use for my niche sites, or I will just write the article myself.
As I haven’t used their article writing service, I can’t tell you if it is any good.
However, I would say that you can find some seriously good writing services for this kind of money, and you will usually get 1,000 words instead of 400.
Seeing as content is so important in the eyes of Google and more importantly, your readers; you might be wise to choose another writing option.
What I will do with the data
As for me personally, I will not be writing any more articles in particular, (unless it spits out a seriously amazing keyword).
Instead, I will go through my main money article and see if there is any location that I can naturally add in some of the keywords it has given me.
The idea behind this will be to further increase the amount of keywords that this post organically ranks for, thus increasing traffic and hopefully conversions.
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Is Hit Tail the only service to use?
Let me just get that out of the way first and foremost.
It does exactly what it sets out to achieve, and does it very, very well.
Nonetheless, I would still recommend to use this in conjunction with other software to get the very best results.
What do I mean by this?
Well the way that I am currently using it, is to see the keywords that it is giving, and then using those as “seed” keywords. I input these seed words into other services I often use, and then see what kinds of results I get back.
There is another pretty big caveat that I want to add to anyone considering this pie of SEO software:
HitTail will only yield decent result for websites with fairly significant amounts of search engine traffic.
So if you are reading this review and considering getting a subscription, make sure you have a lot of incoming traffic from Google first. I don’t know exactly how much is a lot, but it works quite well with one of my websites that has just under 5,000 views per month.
If you are just starting out and are looking for keywords in general, then I highly recommend that you sign up below to get my Top 10 Methods to find keywords that will actually convert.
You can find out a lot more informaiton by visiting their main site at: www.hittail.com
Summing it all up
So to answer the main question: “Should I go for it?”, which I am sure you are thinking of by now; I would say it depends.
The actual software is great, fantastic really. But there are a few prerequisites that you should know before deciding to jump into a monthly subscription.
- You need fairly significant amounts of traffic for it to actually be useful
- It takes a while to discover and show you the really juicy keywords
If you have the traffic and are willing to give it a couple of days minimum to work its magic; then I am very comfortable recommending HitTail to you.
If you are just starting out your online adventure and are actually looking for keywords in the first instance, I highly suggest that you check out my guest post giving you some ideas about the process, this post about finding a great keyword and also my tools section giving you lots of great tools that I personally use for my own online things.
HitTail SEO Software Review
- HitTail SEO Software
With some seriously powerful features, HitTail is a great choice for the more advanced user looking for something to help to enhance there existing projects and wring some extra traffic out of them.
Hit Tail does come with a few downsides, but overall the software is great. I use it and would highly recommend it.